So do users need a charger bundled with a smartphone? The example of Xiaomi Mi 11 shows that it is very much needed

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Only 6% of users chose the option without the included charger

Apple stripped iPhone 12 buyers of the complete charger without even asking them. Xiaomi did a little differently: for the first Mi 11 buyers, the company offered two options for the kit – with and without a charger. Now it has become clear how many users have made their choice in favour of Mi 11 without charging.

Xiaomi Mi 11
Xiaomi Mi 11

So do users need a charger bundled with a smartphone? The example of Xiaomi Mi 11 shows that it is very much needed

As it turned out, there were about 20,000 such people – about 5.7% of those 350,000 buyers who bought their Mi 11 today. It turns out that users still need a charging unit in the kit.

At the same time, Xiaomi noted that excluding the charger from the delivery set is not a momentary decision. Back in 2015, the company came to the conclusion that sooner or later it would have to get rid of this free accessory. And now the time seems to have come.