Tata Motors has launched the 2025 Tata Altroz facelift, offering refreshed styling, updated features, and enhanced safety. Positioned as a premium hatchback in India, the Altroz continues to appeal to budget-conscious buyers looking for value, comfort, and technology. Among the seven variants launched, the Pure S variant stands out as the most affordable trim with a factory-fitted sunroof, making it a key highlight for sunroof lovers on a budget.
Let’s dive deep into the Tata Altroz Facelift Pure S variant with a detailed breakdown using design, features, performance, safety, and pricing—explained through multiple sections.
Exterior Design of the Tata Altroz Pure S
Front Profile
The Pure S variant of the 2025 Altroz facelift boasts a bold front look with twin-pod automatic LED headlamps, although it misses out on LED daytime running lights (DRLs) and LED fog lamps, which are available in higher variants. The refreshed front grille is flanked by a gloss black bumper insert, enhancing the car’s modern and aggressive appearance.
Side Profile
From the side, the Altroz Pure S features 16-inch steel wheels with stylish dual-tone wheel covers, lending it a premium yet cost-effective aesthetic. It retains the flush-type illuminated door handles, sleek ORVMs with integrated indicators, and the signature C-pillar-mounted rear door handles—elements that contribute to its distinctive side profile.
Rear Styling
The rear of the Pure S mirrors the base Smart variant with LED tail lights connected by a red plastic trim. The shark-fin antenna on the roof and black rear bumper cladding distinguish it from the Pure trim, giving it a sportier rear-end appeal.
Interior & Cabin Experience
Dashboard and Layout
Inside the Pure S, Tata offers a dual-tone black and beige dashboard with black fabric seats that feature orange contrast stitching, providing a tasteful cabin finish. The dashboard houses a 7-inch floating touchscreen infotainment system and a 4-inch semi-digital instrument cluster.
The 2-spoke steering wheel with the illuminated Tata logo adds a contemporary touch, while the layered dashboard design and textured AC panel offer visual depth and modernity.
Sunroof Advantage
One of the biggest highlights of the Pure S trim is the single-pane electric sunroof, making it the most affordable variant in the Altroz range to offer this luxury feature—a compelling factor for many Indian buyers who now prioritize panoramic visibility and open-air driving.
Touch-Based AC Controls
The touch-panel air conditioning controls with toggle switches allow users to adjust fan speed and temperature effortlessly. However, this variant misses out on front and rear center armrests and rear AC vents, which are reserved for higher trims.
Features and Tech in the Pure S Variant
While being one of the mid-level variants, the Altroz Pure S comes decently equipped:
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7-inch Touchscreen Infotainment System
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4-Speaker Audio Setup
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Automatic Climate Control (Touch Panel-Based)
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Cruise Control
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Rain-Sensing Wipers
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Auto Headlamps
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Single-Pane Electric Sunroof
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Illuminated Steering Logo
However, buyers looking for features like a 10.25-inch touchscreen, ambient lighting, wireless charging, rear AC vents, or connected car technology will need to step up to higher trims.
Safety Features of the Altroz Pure S
Safety is a stronghold for the 2025 Altroz facelift. The Pure S variant is equipped with:
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6 Airbags
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Electronic Stability Control (ESC)
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Rear Parking Camera with Sensors
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ISOFIX Child Seat Mounts
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Automatic Headlamps
It lacks advanced features such as a 360-degree camera and tyre pressure monitoring system (TPMS), which are available in the top trims.
Powertrain and Performance
Engine and Transmission Options
The Altroz Pure S variant is offered with the following engine and transmission configurations:
| Engine Type | Power Output | Torque | Transmission |
|---|---|---|---|
| 1.2L Naturally Aspirated Petrol | 88 PS | 115 Nm | 5-speed MT / 5-speed AMT |
| 1.2L Petrol+CNG | 73.5 PS | 103 Nm | 5-speed MT |
Price and Value for Money
The Tata Altroz Facelift Pure S variant is competitively priced:
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Pure S Petrol MT: ₹8.05 lakh
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Pure S Petrol AMT: ₹8.65 lakh
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Pure S Petrol-CNG MT: ₹9.15 lakh
(All prices ex-showroom)
Given its feature set, especially the sunroof and 6 airbags, the Pure S variant delivers excellent value for money in the mid-premium hatchback segment.
Competition: Tata Altroz vs Rivals
The Tata Altroz competes with other premium hatchbacks like:
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Maruti Suzuki Baleno
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Toyota Glanza
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Hyundai i20
Among these, the Altroz Pure S strikes a balance between affordability and premium features, giving it a strong edge—especially with the availability of a sunroof and 6 airbags under ₹9 lakh.
FAQs:
Q1. What is the price of the 2025 Tata Altroz Pure S variant?
A: The Altroz Pure S is priced at ₹8.05 lakh for Petrol MT, ₹8.65 lakh for Petrol AMT, and ₹9.15 lakh for Petrol-CNG MT (ex-showroom).
Q2. Does the Tata Altroz Pure S come with a sunroof?
A: Yes, it is the most affordable variant in the Altroz lineup to feature a single-pane electric sunroof.
Q3. What are the safety features in the Altroz Pure S variant?
A: It offers 6 airbags, ESC, automatic headlamps, ISOFIX child seat mounts, and a rear parking camera with sensors.
Q4. What engine options are available for the Altroz Pure S?
A: The variant is available with a 1.2L petrol engine (MT/AMT) and a 1.2L petrol+CNG engine (MT).
Q5. What are the main competitors of the Tata Altroz?
A: The Altroz competes with Maruti Baleno, Toyota Glanza, and Hyundai i20.
