Samsung is the market leader
IDC analysts summed up the first quarter of this year in the smartphone market. According to their estimates, over the indicated period, 275.8 million smartphones were shipped in the world. This is 11.7% less than in the first quarter of last year. Analysts note that this is the largest annualized reduction in the entire history of the industry.
According to IDC estimates, the smartphone market declined by 11.7% over the year
The recession was not a surprise since the first quarter saw the start of the COVID-19 pandemic and the closure of factories and stores in China, which spread to other countries during the quarter. By the way, China also recorded the largest market decline – by 20.3% in annual terms. And since the Chinese market is the largest in the world (it accounts for about a quarter of all global smartphone sales), its reduction largely determined the overall indicator. However, the US and European markets also declined more than the industry as a whole: by 16.1% and 18.3%, respectively.
The market leader is Samsung, which shipped 58.3 million devices in the quarter. This figure corresponds to 21.1% of the market. Huawei ranks second with 17.8%. In third place is Apple with 13.3%. The top five also includes Xiaomi and Vivo. They own 10.7% and 9.0% of the market, respectively.