The customer service index has already been integrated into more than 10,000 personal accounts of dealers throughout Russia
The Avto.ru team announced the launch of a new service on the platform, which is designed to help car dealers evaluate the quality of customer service. The new tool is called ICS (Customer Service Index).
Avto.ru launched a service for assessing the quality of customer service
As the developers note, the service will allow dealers to evaluate the level of customer service based on several parameters:
completeness and professionalism of consultation on technical characteristics and current condition of cars;
comfort of communication with the dealership manager;
service during the visit;
willingness to recommend a dealer;
organization and speed of work of employees;
valuation of the purchased car.
This will help improve dealer customer service, making the market more welcoming for buyers. ICS has already been integrated into more than 10,000 personal accounts of dealers throughout Russia. Among them are Avtopol, Alarm-Motors, Automir, ASC, Maximum, Rolf, Saturn, TTS and others.