InterContinental Hotels & Resorts, the world’s first and largest luxury hotel brand, has embarked on a captivating journey of global exploration by teaming up with style visionary and cultural connoisseur, Igee Okafor. This collaboration celebrates the diversity of travel experiences encapsulated within the 222 hotels and resorts across 70 countries that make up the InterContinental portfolio.
A Transformative Global Evolution
In the wake of a transformative end-to-end global evolution, InterContinental aims to be at the forefront of the modern luxury travel landscape. Tom Rowntree, Vice President of Luxury & Lifestyle Brands at IHG Hotels & Resorts, expresses the brand’s commitment to understanding guests’ curiosity and passion for exploring the world. The recent global transformation positions InterContinental as a brand that flexes within micro-moments, responding to every travel scenario while embodying wellness principles and luxury amenities.
Partnering with Igee Okafor: A Modern Traveler’s Perspective
Igee Okafor, Founder and Editor-In-Chief of BOND OFFICIAL, brings a unique cultural perspective to the collaboration. As a tastemaker in the world of style, Igee shares InterContinental’s belief that travel can expand the mind. Hailing from New York, a city defined by its embrace of diversity, Igee has experienced firsthand the remarkable range of InterContinental properties. The partnership unfolds as a cinematic content series, capturing Igee’s experiences in four distinct properties across four continents.
Capturing Cultural Knowledge and Expertise
Each film in the series sees Igee collaborating with the InterContinental Concierge to share ‘in-the-know’ recommendations. The series spans a range of experiences, from mastering continental cuisine in Rome to participating in a traditional Thai monk ceremony in Khao Yai. The journey continues with underwater adventures in the Maldives, discovering the art of champagne Sabrage, and exploring the landmarks of Los Angeles.
Igee Okafor: A Cultural Luminary
At the age of 29, Igee Okafor has established himself as a cultural luminary. Founder of BOND OFFICIAL, an editorial platform for smart and ultramodern minds, Igee’s appreciation for travel aligns seamlessly with InterContinental’s ethos. A New Yorker with roots in Lagos, Nigeria, Igee’s unique perspective stems from his diverse upbringing and educational experiences in the United States. His influence as an industry authority in cultural endeavors is showcased through his distinctive viewpoint.
IHG’s Luxury & Lifestyle Portfolio
InterContinental Hotels & Resorts is a key player within IHG’s Luxury & Lifestyle portfolio, which has witnessed significant growth through strategic acquisitions and brand launches. IHG’s commitment to the luxury segment is evident as it has doubled its portfolio over the past five years. With 534 properties and 114,570 rooms globally, IHG’s Luxury & Lifestyle portfolio is now among the top two in the world.
FAQs:
Q: How many hotels and resorts does InterContinental have worldwide?
A: InterContinental boasts 222 hotels and resorts in 70 countries globally.
Q: What is the focus of InterContinental’s recent global transformation?
A: The transformation focuses on positioning InterContinental as a leader in modern luxury travel, catering to the diverse needs of the contemporary traveler.
Q: How does Igee Okafor contribute to the collaboration?
A: Igee Okafor brings a unique cultural perspective and modern traveler’s insight, showcased through a cinematic content series capturing his experiences across InterContinental properties.
