Flagship smartphones Galaxy S23 helped Samsung regain its first place

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At the end of February

Galaxy S23 smartphones helped Samsung regain its leadership in the smartphone market in February. Prior to this, Apple led the market for several months thanks to the new iPhones. 

Galaxy S23
Galaxy S23

Flagship smartphones Galaxy S23 helped Samsung regain its first place

According to Counterpoint data cited by Business Korea, Samsung captured 21.1% of the market, up 3.5 percentage points from a month earlier. Apple’s share dropped from 20.9% to 20.2%. Next came Xiaomi (11.5%), Oppo (8.9%) and Vivo (8.2%). 

In total, 89.6 million smartphones were sold in the world in February, which is 15% less than a year earlier. At the same time, the situation is better in the USA: sales fell only by 4% in annual terms. At the same time in Europe, the figure fell by 22%!  

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