Mirai Surpasses 5.8 Million Room Nights and $1 Billion TTV in 2023, Aims for 20% Growth in 2024

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In a testament to its unwavering commitment to excellence, Mirai, a leader in technology solutions for hotels, celebrates a remarkable milestone as it concludes 2023 with over 5.8 million room nights booked and a Total Transaction Value (TTV) surpassing $1 billion. Looking ahead, the company sets ambitious targets for 2024, aiming for a 20% increase in room nights, projecting to reach over 7 million.

Mirai Surpasses 5.8 Million Room Nights
Mirai Surpasses 5.8 Million Room Nights

Driving Direct Sales Growth

Mirai’s cutting-edge technology empowers hotels to maximize direct sales opportunities while minimizing distribution costs. This achievement underscores Mirai’s dedication to supporting hoteliers in navigating the competitive landscape and achieving sustainable growth.

Global Presence and Client Base

With a presence in 13 offices across key regions including France, Mexico, Spain, Portugal, Vietnam, and the United States, Mirai serves a diverse portfolio of over 3,400 hotel clients worldwide. Since its establishment in 1998, the company has continually evolved its technology solutions to meet the evolving needs of the hospitality industry.

Comprehensive Technology Offerings

Mirai offers a comprehensive suite of technology solutions tailored to the unique needs of hoteliers. From a robust reservations engine to quality web projects, advanced metasearch connectivity, tailored digital marketing, distribution consulting, and optimized contact center services, Mirai empowers hoteliers to enhance performance and drive revenue growth.

Innovative Features

One of Mirai’s notable innovations is the 3D Hotel Digital Twin, a feature integrated into hotel websites’ reservation pages. This cutting-edge technology enhances the booking experience for guests and reinforces the hotel’s online presence, ultimately driving direct bookings and increasing revenue.

CEO’s Perspective

Javier Delgado Muerza, CEO of EMEA at Mirai, attributes the company’s success to its dedicated team and the loyalty of its hotel clients. He emphasizes Mirai’s ongoing commitment to driving direct sales growth and looks forward to reaching new milestones in the coming year.