The Arabian Travel Market (ATM), a leading travel and tourism event in the Middle East, is underway in Dubai. This year, Saudia, the national flag carrier of Saudi Arabia, takes center stage, showcasing its commitment to digital transformation and a focus on enhancing the passenger experience.
Embracing a Digital Future: The Saudia Travel Companion
Saudia’s presence at ATM 2024 highlights its journey towards digital transformation, with a particular emphasis on the recent launch of the beta version of the “Travel Companion” platform.
- Advanced AI Technology: This cutting-edge platform leverages advanced AI technology to personalize the travel experience for each guest.
- Visually Captivating Interface: The platform boasts a visually appealing user interface, making it easy and intuitive for travelers to navigate.
- Multilingual Support: Recognizing the diverse needs of its passengers, Saudia offers the Travel Companion in both Arabic and English languages.
This innovative solution empowers travelers by offering:
- Personalized Travel Information: Users can access relevant flight details, manage bookings, and receive real-time updates.
- Enhanced In-Flight Experience: The platform is expected to offer features that enrich the in-flight experience, potentially including entertainment options and onboard service requests.
- Streamlined Travel Journey: Overall, the Travel Companion aims to make the entire travel journey with Saudia smoother and more convenient.
Industry Engagement and Collaboration
H.E. Engr. Ibrahim Al-Omar, Director General of Saudia Group, emphasizes the significance of ATM 2024 for the airline:
- Global Networking: He recognizes the value of ATM’s extensive network, providing an opportunity to connect with industry peers and gain insights from global experts.
- Showcase of Achievements: Saudia utilizes the platform to showcase its accomplishments and innovations.
- Building Partnerships: The event fosters collaboration with key players in the travel and tourism sector.
Highlighting Saudia’s commitment to the region’s tourism industry, Al-Omar aligns the airline’s vision with Saudi Arabia’s Vision 2030, a transformative plan for the kingdom’s economic and social development.
A Legacy of Excellence and a Vision for the Future
Saudia’s participation at ATM 2024 extends beyond the Travel Companion. They aim to build upon their previous success at the event:
- Two-Time Best Stand Design Winner: For two consecutive years, Saudia has secured the “Best Stand Design” award at ATM. This year, they plan to impress with a “futuristic premium stand” showcasing new initiatives.
This continued focus on innovation and a commitment to passenger experience solidify Saudia’s position as a leading airline in the region.
A Call to Action: The article can conclude with a call to action, inviting readers to visit the Saudia stand at ATM 2024 for a firsthand experience of the Travel Companion and other exciting developments.
