Why Toyota is saying goodbye to its ‘global strategic vehicle’ Camry in Japan

Sales will end this year

Why Toyota is saying goodbye to its ‘global strategic vehicle’ Camry in Japan

That being said, more than 295,000 Camrys were sold in the US last year. Observers confirm that sedans are becoming less popular in the Japanese market as buyers lean more towards SUVs, crossovers and minivans. In the US, there is a shift towards SUVs and pickups. Toyota still sells Century, Corolla and Mirai sedans in Japan, as well as other smaller vehicles.

The well-known publication Nikkei called the Camry “Toyota’s global strategic vehicle.” Over several decades, Toyota has sold about 1.3 million Camrys in Japan. The car has changed 10 generations and has been sold with a total circulation of more than 21 million units in more than 100 countries.

Approximately 13 million Camrys have been sold in the US. The 2023 model starts at $27,315.