It was chosen by fans of Xiaomi
Chinese smartphone manufacturers choose celebrities from the entertainment or sports industry as their brand ambassadors. Xiaomi surprised by naming its new ambassador.
Xiaomi surprised with the choice of a new Ambassador, Xiaomi Mi 11 will go on sale again on January 5
Xiaomi has decided to choose its CEO Lei Jun as the new brand ambassador for its flagship smartphone Xiaomi Mi 11. The CEO himself posted a photo of him posing with the flagship phone on his Weibo account.
The photo caption confirms that fan wishes drove the marketing department’s decision to use him as the new brand ambassador. The company leader added that billboards with the new advertising image would be displayed at the T3 terminal of Beijing Capital International Airport. The Xiaomi Mi 11 even has a special edition with a unique finish and the CEO’s signature engraved.
Xiaomi has announced that the next lightning sale of the Xiaomi Mi 11 is scheduled for January 5th.