The National Chamber of Fashion, with the support of the Fashion Fund, announces the dates of the virtual Mercedes-Benz Fashion Week Russia, the title partner of which will be Mercedes-Benz RUS. On April 4 and 5, new collections will be presented by both young and already well-known designers. The event will be held for the first time fully in digital format. The solution is designed to support Russian designers and showcase their new collections prepared for the catwalk. Within two days, video presentations of Moscow and Russian brands specially prepared for MBFW Russia will be held on the AIZEL.RU online platform.
MERCEDES-BENZ FASHION WEEK RUSSIA WILL BE HELD THIS WEEKEND IN ONLINE FORMAT
Fashion Week will be held in the format of video presentations of new collections. Some of the collections will be presented in the form of lookbooks and will be available soon. The #MBFWRussia Fashion Week website and media partners will add fresh content for new collections throughout April.
In the virtual Mercedes-Benz Fashion Week Russia, new collections will be presented: IGOR GULYAEV, RUBAN, RED SEPTEMBER, / SELFETUDE, JULIA DALAKIAN, ELENA SOUPROUN, N.LEGENDA, BO.GACHI. Borzova Gala | Alena Chipura, MADFRENZY, WHITE CROW, AMPLITUDE, SL1P, ONOMA: ASOMATAV, Yana Besfamilnaya, SARAYA, velinask, LUTANI, VAKPROJECT, T3CM, OLYA KOSTERINA, Ophelia, HOUSE OF LEONARD LEA, LAET, MIETEAT, VILLENA TIMOSHENKO, and others.
For the first time in Russia, on the platform of the leading Russian online store of designer clothes AIZEL.RU, it will be possible to pre-order new collections of Russian designers presented on the virtual “catwalk”.
Mercedes-Benz Fashion Week in Russia has also teamed up with the #MoscowStaboy project, which is now especially relevant when everyone is at home. Every day, it is filled with online events that represent various venues. Video presentations of new collections of Russian designers, assembled into a single schedule, will be posted on the stay-home. Moscow project website.
You can follow online presentations of new collections of designers from anywhere in the world also at www.vogue.ru, www.instyle.ru, and www.mercedesbenzfashionweek.ru.