In the development of the novelty, as noted, involved Tom Ford (Tom Ford), an American designer and filmmaker, who became famous for his work in the Gucci fashion house. Published renders suggest that the smartphone will stand out with a stylish design in brown tones.

The device is equipped with a vertically stretchable housing. When folded, users will have at their disposal a compact gadget, when unfolded – a full-fledged smartphone resembling traditional monoblock devices.

When the smartphone is closed, the flexible screen will hide inside the case thanks to a special mount. In this case, the novelty will be able to decrease in size by about half.