Renault will get rid of the brand Alpine


The French company has unveiled an anti-crisis plan, according to which in three years it intends to cut costs by more than 2 billion euros. The victim will be the Alpine brand owned by the company.

The plant in Dieppe, with the only brand model coming off the assembly line, the A110 sports car, will be converted to produce other cars. In particular, the plant can arrange the assembly of electric cars, the release of which Renault is going to focus in the coming years. The last A110 will be assembled in 2023.

A110 sports car

A110 sports car
A110 sports car

In addition, Renault will rely on commercial vehicles and work closely with partners in the alliance – the Japanese Nissan and Mitsubishi. By 2024, the total production of Renault cars will decline from last year’s 4 million to 3.3 million per year. Around the world, about 15 thousand employees will be reduced, 4.6 thousand of which are in France.

According to the previously unveiled Renault-Nissan-Mitsubishi general plan, the French brand will focus on activities in Europe, Russia, South America and North Africa. In particular, capacity will be expanded in Morocco and Romania, as well as adapted production of cars in Russia.

Alpine A110 sports car debuted at the Geneva Motor Show in 2016. The car is equipped with a 1.8-litre “turbo-four” with a capacity of 252 hp, working in tandem with a “robot” with two clutches. Acceleration to 100 km / h in A110 takes 4.5 seconds.



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